My tasks: Finding creative, visual ways to create a daily press review and published on Twitter and Instagram. Targeted audience: French speakers following or having an interest in Italian news.
Teasing and advertising France TV Rome's latest video reports.
The results:
Created all the formats and visuals, respecting France TV Rome's tone of voice.
Improved the media's presence on social media.
Established a publishing schedule.
An example of the daily stories on Instagram
Examples of special IG stories published to announce the upcoming airing of video reports
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